You’ve heard of the California Gold Rush, but now there is a new California rush and it is with Golden Corral. The nation’s largest grill-buffet chain, Golden Corral, is a dominating force in the restaurant buffet market space. The franchise has nearly 500 locations nationwide and is built on consistent leadership and a long history of private ownership. Nowhere is the popularity, success, and expansion of the brand more on display than the California market.
In order to keep up with the growing competition and draw a younger crowd, Golden Corral is undergoing the company’s largest redesign yet as it aims to revamp the look and feel of its restaurants.
When the 46-year-old company unveiled its refined, modern look last year the initial response was “overwhelmingly positive,” said Golden Corral president and CEO Lance Trenary.
Golden Corral, the nation’s largest grill-buffet chain, recently ranked in Entrepreneur magazine’s Franchise 500®, the world’s first, best and most comprehensive franchise ranking. Placement in the Franchise 500® is a highly sought-after honor in the franchise industry, as evidenced by the fact that Entrepreneur received more than 1,000 applications this year, making it one of the company’s most competitive rankings ever.
Golden Corral franchisee Eric Holm appeared on the Varney & Company Show on Fox Business Network to discuss his annual Helpings from the Heart event. For the 26th consecutive year, Holm and the Salvation Army hosted the event to provide more than 20,000 Thanksgiving meals to deserving residents in Orlando.
Golden Corral, the nation’s largest grill-buffet chain, announced restaurant industry veteran Van Ingram has been hired as Vice President of Franchise Development.
In this role, he will oversee the franchise development process for new franchisees entering the system and he will coordinate with the current development team to support the growth of existing franchisees.
In its recently released Consumer Picks brand rankings, Nation’s Restaurant News ranked Golden Corral in the Top 10 Value Winners. The annual report, which is produced with food industry marketing research firm Datassential, ranked the best values across all segments of the restaurant industry.
The ranking is a reflection of Golden Corral’s belief in providing pleasurable dining affordable.
When Hurricane Florence struck the coasts of North and South Carolina in September, many Golden Corral franchisees in the affected areas organized and stepped in to provide meals, bottled water, and paper goods to residents and cleanup crews.
Franchise prospects who see what is happening at Golden Corral, such as the support of the military, and recognize that it represents the company’s culture and want to be a part of it. Every major brand has cause-related efforts, but few are as committed as Golden Corral to a cause this universally accepted and that support it on as many levels.